Chipotle launched the “Scarecrow” game and animated short film in September 2013. The integrated campaign, produced by Creative Artists Agency L.A. and Moonbot Studios , received viral success, as well as several awards and nominations. This, of course, includes the CLIOs – the world’s most recognized international awards competition for advertising, design, digital and communications!
At the 2014 CLIO Awards , BREED took home a Silver CLIO Award for composer/partnerJohn Hunter ’s Original Music Score in the “Scarecrow” game. The campaign also won a 2014 Grand CLIO and two Gold CLIO Awards for Film and Branded Entertainment.
Watch the Chipotle ‘Scarecrow’ Game Trailer here:
Breed Music specializes in music for national television campaigns, sonic branding logos, broadcast/cable television programming, mobile apps, feature films and shorts. For more from BREED and the OneMusic library, click here.
Article was originally published here.